Vanguards of the Pacific

Client Identity Design

The Health + Stranding Lab seeks to help marine animals through strandings and research. They work together with affiliate organizations both in-state and international to further expand local knowledge and support for marine animals. The lab services the Main Hawaiian Islands, The Northwestern Hawaiian Islands, Guam, American Samoa and Saipan.

Vanguards of the Pacific was a proposed identity inspired by the Health and Stranding Lab's goals and efforts. The design, which depicts contemporary marine animals swimming amidst the globe, sought to capture the Health and Stranding Lab's international ambition and Pacific roots. This main focus of the identity, along with other elements, came together to establish the program’s goals and focuses as a finalized identity design.